Falkon MD Luke Sherran provides a case study from his own personal YouTube account, demonstrating how we got over 1.3...
Every week SEMRush has a series called weekly wisdom where SEO industry experts share some insights in a video on their YouTube channel. This week Luke was asked to share his own thoughts on what marketers should focus their time on for YouTube success.
If you saw his last YouTube marketing video you will have seen Luke discuss a strategy for getting more YouTube views, following on from this Luke talks about where the majority of your planning time should be to do well on YouTube.
The YouTube algorithm is based behaviour metrics so although getting your best practices in, such as description and tags, you need to also approach it from a psychological perspective to keep your audiences attention.
We perform YouTube channel audits and create video marketing strategies for brands that take into account what is within their capabilities and workflow.