If you're concerned that Google's move to mobile first indexing might negatively affect your site's visibility and search engine ranking...
It’s one of the largest search marketing conferences in the world, a must-attend event in any search marketers calendar and the majority of tickets are free. From aspiring digital to veteran digerati, Brighton SEO is the place to mix with your peers and learn from the best speakers in the industry. If you’ve not been before however, you needn’t be daunted, we’ve compiled a list of some of the things we think Brighton SEO newbies might find useful to help you get the most out of your first trip to the conference.
- Get there as early as you can on Thursday, if possible plan to stay in Brighton on Friday night and allow yourself chance for a lie-in and/or a wander on Saturday morning.
- There’ll be plenty of time for ‘liquid socials’ after the conference, so make sure you don’t party too hard the night before (there’s always a pre-party, so keep an eye out for tickets).
- Pack a powerbank to keep your device charged and some paracetamol in case you chose to ignore the last tip.
- Most people get to Brighton by train, but for those who’re driving, bear in mind that some of Brighton’s streets aren’t easy to navigate and parking is generally quite expensive. While very few hotels have their own car parks, some offer discounted on-street parking for guests. It’s worth identifying those that do.
- Download the BrightonSEO app – there’s plenty in there to help you get the most out of the event, including tracking down any other wayward digitals who are still out at daft o’clock in the morning.
- Plan which sessions you want to attend and get to them early, particularly if they’re not in the main auditorium. I’ve seen a talk so oversubscribed that twice as many people wanted to attend as the room it was in could hold – they had to go elsewhere.
- Once you’ve picked a particular track, stay there for all (typically three) speakers in that session.
- If you particularly enjoy a talk, give the speaker a follow on Twitter and consider giving them a tweet of appreciation (including the hashtag #BrightonSEO) – a kind word goes a long way.
- Make sure you get to see some of Brighton whilst you’re down there, it’s a fantastic place to get lost in, full of mystery, character and quirkiness, with surprises around every corner.
- Keep your eye on your email for the next event – once tickets are released, they’ll go in a matter of minutes.
- If you miss out on the tickets, never fear, you can still join the waiting list. Out of 3,500 or so available free tickets, there’s a good chance someone, or several someones, will realise they can’t attend after all. Also, consider volunteering to help at the event -it’s a great alternative to the waitlist and a large deposit in the karma bank.
Did you find these tips useful? Do you have any other ideas for getting more out of Brighton SEO? We’d be delighted to hear from you.