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Falkon blog post featured image for post - Freddie Krueger, Darth Vader, SEO’s and Other Bad Guys

Freddie Krueger, Darth Vader, SEO’s and Other Bad Guys

As a SEO, my job is to improve websites so they did better in the Search Engines, got more traffic and made money. So why is it people are see SEO's as...

Ethical SEO, black hat SEO, white hat SEO

Ethical SEO – Black Hat, White Hat & Grey...

Ethical SEO is a term that gets talked about a lot, are your SEO techniques ethical or are you a black hat SEO? However, in reality ethical SEO isn't as simple as...

Falkon blog post featured image for post - Ethical SEO definition – What is Ethical SEO?

Ethical SEO definition – What is Ethical SEO?

A glossary definition of the term 'ethical seo', also known as 'white hat seo', which is the process of optimising a website within the guidelines of the search engines (i.e. Google, Yahoo...