CRO Archives - Falkon Digital Ltd

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The Falkon Digital resource of industry news, agency news and vlogs

Falkon blog post featured image for post - Is your Website letting down your marketing?

Is your Website letting down your marketing?

You can spend a lot of money on marketing, both online and offline, but if your website lets you down you have very little chance of converting.

Falkon blog post featured image for post - SEO, Social Media, CRO and PR – Where Do the crossovers stop?

SEO, Social Media, CRO and PR – Where Do...

SEO is evolving as a SEO consultant my job is becoming increasingly more interesting as Google improves its algorithms and customers need more from their results.

Falkon blog post featured image for post - Using Analytics Data to Create Converting Websites

Using Analytics Data to Create Converting Websites

If you use analytics and heatmaps you can use real data to make informed web design changes that will help your visitors convert. This is Conversion Rate Optimisation.