Digital Marketing Archives - Falkon Digital
Falkon Digital  Blog  Archive by Category "Digital Marketing"
Looking Through The Google Lens – Image Search Gets Cleverer

Initially a feature exclusive to the Google Pixel smartphone, Google Lens was a terrifically interesting prospect and it's just in the process...

How Star Wars Can Inspire Your Digital Strategy

At Falkon Digital, we love all aspects of Digital Marketing. But we also love Star Wars, so given that it's International Star...

Falkon Digital – 2017 In Numbers

As we look forward to what 2018 will bring us, we take a moment to look back on Falkon's 2017 in numbers...

Facebook Analytics; A tool you can’t afford to ignore

Understanding the behaviour of site users Google Analytics is one of the most powerful tools in your marketing arsenal. It allows you...

Driving traffic to your YouTube videos

Want to drive traffic to your YouTube video? We go through the best ways to seed your videos on YouTube, and the...

An Introduction to Video Marketing

Video Marketing is very exciting at the moment with all major platforms putting preference on videos you should be thinking about Video...

Make Your Brand the Hero of the Story!

Storytelling in marketing is nothing new, but it is still as effective as ever, with new technologies, social platforms and influencer marketing...

Why has paid advertising become so crucial in 2017

In 2017 we’re looking closely at how and where we invest in paid advertising as it's become a crucial component of any...

Why mobile optimisation is so important in 2017

We run you through our thoughts on how businesses can now cope using just mobile and how important mobile optimisation has become.

The top trends driving online marketing in 2017

We are going to run you through our thoughts on the latest online marketing trends and why you should be incorporating them...

Google AdWords Announce More Exact Match Changes

With the latest AdWords changes going live, we take a look at how the exact match changes will affect PPC marketing moving...

Get the most out of your email marketing

We are going to discuss the best ways and offers to engage with most of your subscribers through email marketing.